ASO audits are crucial for identifying optimization opportunities but conducting manual audits is resource and time intensive. AI automation enables us to generate audit data and charts automatically and more impactfully (ie. discovering seasonality trends in the market).
This will significantly accelerate the audit process, allowing us to deliver insights faster to our clients and enable quicker optimization. On-demand "quick scan" audits also help inbound marketing qualify leads faster.
However, pure automation misses strategic insights. While AI handles creating audit materials, our experts will continue to provide analysis and personalized strategic planning tailored to each client's needs. This balances speed with the human touch.
Faster audit insights
More data crunching leading to better insights (ie. seasonality)
How it works
AI generates audit data and charts
Humans provide oversight for the AI and instruct it on client-specific parameters
Quicker optimization with faster insights
Better insights across the board
Maintain strategic value with oversight
The plan is to use AI for audit data automation, while our team focuses on analysis and recommendations. This will accelerate delivery of insights and strategic planning.
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